We Saw A Better Way
Sterling Growth Partners was built by entrepreneurs who spent years on both sides of the deal table — and knew the market deserved better.
From Xenia Insights to Sterling Growth
Sterling Growth Partners grew out of Xenia Insights, a technology platform we built to connect buyers and sellers across professional services. Xenia became a go-to resource for M&A advisory firms looking to market companies and financial institutions looking to acquire them.
Working inside those deals, we saw a pattern. Buyers were stuck waiting for deals to hit the market or sorting through low-quality listings. Sellers were being rushed through a process that didn’t serve them. Both sides deserved better — so we built something that works for both.
Technology Meets Advisory
We took the technology behind Xenia Insights — the data infrastructure, the outreach engine, the ability to identify and connect with the right people at scale — and built an advisory firm around it.
Sterling Growth Partners helps buyers find off-market acquisition targets and helps sellers get in front of the right buyers, faster, and with a process that actually protects their interests. We're not a traditional investment bank and we're not a tech platform. We're Sterling Growth Partners.
Better Deals for Everyone at the Table
Sellers Deserve the Full Picture
Too many business owners sell without seeing every option. We make sure they're exposed to the widest, most qualified buyer pool — not just whoever shows up first.
Buyers Deserve Real Access
The best companies aren't listed for sale. We give buyers a way to find and engage them through direct, confidential conversations.
Technology Should Work Harder
We invest in our platform because it lets our team do what used to require an army of analysts. Better data, better outreach, better results — without the overhead.
The People Behind Sterling
Tom Botsford
Founder & CEO
Nathan Gammie
Founder & Managing Partner
Jon Wells
Founder & Managing Partner